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Hi, I'm Laura.

 I am a strategic creative who will bring your vision to life – to define and grow your business.The bridge between your great idea and your customer.
As a designated CDAP Advisor, I’m a Canada-approved expert in digital adoption plan development for SMEs,helping companies accelerate digital-first solutions.
I bring together multidisciplinary teams, forging opportunities to create award-winning solutions.
Let’s uncover your story and share it with the world.We’ll help strengthen your purpose and build your reputation.
 
Let’s chat about your ideas!
Book Me

My Work.

Approved Canada Digital Adoption Advisor

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Pitch 2021 Food Systems Summit

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CaribFarm Pitch Video

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Yachting Magazine Creative Direction

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Strategic Storytelling Video Production

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Fashion Magazine - Toronto

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ScaleUp Video Production

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Landing page design & development

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Greenz Pitch Presentation

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My Expertise.

  • Digital transformations 
  • Presentations and pitches
  • Start-up story strategy
  • User experience & product interaction
  • Video design and production
  • Agri-food systems catalyst
  • Writing & content creation
  • Market and user research 
  • Persona research and design 
  • Customer journey maps 
  • Wireframes & prototypes
  • Web & mobile development

My Clients.

Testimonials.

Laura uses her communication and design expertise as well as her diverse background to design and deliver creative solutions to problems.

She has excellent user research skills that she uses to build deep empathy for users, resulting in higher user value. She is very professional, always approachable, and is constantly looking for ways to improve her skills and better her craft.

Her dedication to delivering quality work, positive attitude, and passion for solving problems make her a great addition to any design or product team.

Martin Sitar
Staff Product Designer
Shopify

I am in awe of Laura's ability to synthesize data and analyze info, skills she integrates effortlessly to her benefit as a systems-aligned designer and Entrepreneur.

She is a highly focused, analytical, and strategic storyteller whose contagious energy made things happen and helped the team stay on track to achieving awesome results.

For the period that Laura led the FSGCL cohort made of over 30 people from 22 countries, she did so with great passion and an enviable clarity of purpose.

That said, I do not doubt that Laura will continue to create global food systems change that empowers farmers to drive contextual solutions and be at the forefront of a truly regenerative revolution.

Albert Kure
Regional Coordinator,
West AfricaThought For Food

Laura's deep expertise in communication and design was clear from the start of the course. Most impressive is Laura's understanding of creative sustainability, pushing design to its edges to ensure her team applied a critical lens to the ethical, social, and environmental implications of their design choices while keeping the user (humans) at the center of it all.

Such commitment. Such heart. Laura would be an incredible addition to any organization's UX & Design Team.

Rebecca Sherlock
Senior Manager UX Strategy & Experience Design
Electronic Arts

My Pricing.

Various Strategic Design & Marketing

Starting at $999

What's included:

Possible projects:

  • Print – Editorial, reports, brochures, advertising, media kits
  • Digital – 1 pager, briefs, presentations, reports, catalogue
  • …and more.

Contact me to discuss your project estimate.

 

Pitch / Presentation PPT Package

Starting at $2,499

What's included:

  • Concept, Mockups, Design & Layout
  • Storytelling, concise messaging
  • Visuals that create IMPACT
  • 10-12 screens

Note: additional fee for complex animations

Brand
Story Pkg

Starting at $1,999

What's included:

  • Support your mission statement!
  • Brand strategy
  • Logo and Brand guidelines
  • Storytelling your Brand
  • Branded content templates
  • Let’s talk about your custom package!

User Research & User Testing Package

Starting at $2,699

What's included:

  • Together we deep dive into your audience’s needs/wants
  • Uncover what your users are seeking
  • Identify clearly defined pain points
  • Identify your company’s unique solutions
  • Bridge the gap between your clients and your offering

Contact Me.

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